Heineken propose un entretien pas comme les autres afin de départager les candidats. Une vidéo résume à la perfection ce parcours du combattant !
httpv://www.youtube.com/watch?v=j5Ftu3NbivE
Marketing Lessons for Hiring Managers from the Presidential Campaigns
By Sajjad Massud
Who knows marketing better than those who ran the presidential campaigns? During election season, it was hard to miss the candidates everywhere you went. When one wrong move can cost you the election, effective marketing becomes extremely important.
Effective marketing strategies are no less important for companies looking to hire the best people, even if the whole country is not watching your every move. To find uncommon solutions to your biggest enterprise problems, you need to find and hire the best talent. This is no easy feat, since only 17 percent of hiring managers say job seekers have skills and traits relevant to their company. Employers continue to struggle to find candidates with the right skill set and reach qualified prospects, even though unemployment remains high.
You Can’t Fake Company Culture to Candidates
Bob Dukiet, my hard-driving college basketball coach, would frequently (and loudly) explain why we needed to give a genuine, 100% effort at all times. “You might be able to get away with faking it here in practice,” he’d holler. “But in a game, the other guy will smell you out!” In kinder words, unprepared players and inferior teams get exposed quickly. Continue reading
5 Ways You Are Killing Your Business When Recruiting (Social Professionals)
I’m sure not everyone is guilty of these hiring faux pas in the social media era, but I’ve seen it enough in the past 4 years of interviewing and pitching for social media positions and clients that I know many business owners are hurting their business in the process of recruiting. Whether you are hiring someone to work as your employee, an unpaid intern or you have a professional recruiter finding your new social media community manager or contract agency, the old fashioned rules of social etiquette apply, even more so when you’re hiring social media professionals who know more about digital marketing and socializing technology than you do. Continue reading
Gaining Commitment from Candidates: A 10-Point Checklist
by Nancy Parks
Does this sound familiar? You are having a great conversation with a “rock star” candidate who has applied for one of your positions. You share the details about the position and your candidate seems genuinely excited. You might even be getting lots of “buying signals.” You assume that you are both in “violent agreement” that this is the perfect position!
So you move your rock star forward — setting up an appointment with the hiring manager. Your candidate sounds excited, and you are looking forward to one more “fill” on your scorecard for the month. Life is good!
But not so fast.